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Insights


Remote working
Don't get confused by Remote and Office - If your job ad says “remote” but also says “Tuesdays and Thursdays at the office,” then no — it’s not remote. That’s called hybrid. Say it loud and write it. But don’t mix the two unless you’re looking to confuse people or build trust issues before day one. Some still treat remote work like witchcraft — if they can't see you, surely you're horizontal on the sofa with Netflix. These minds probably still send faxes and think coffee brea
Sep 9


Creative & designers—the brains behind the beauty
Designers don’t just make things look good—they make things work. While AI floods the market with fast visuals, it lacks purpose, strategy, and understanding. Designers ask the right questions, solve real problems, and create meaning. Machines generate content. Humans build clarity. In a world chasing speed, designers still lead with intention.
Aug 28


Know your value, your edge
Before you go freelance: know your value, own your edge You want to work as an independent freelancer? Good. Start by checking your guts — not your stomach, your guts. Let’s say you know something and you do something. Now comes the real question: what exactly do you do? Paul talks. Jack copies. Neither delivers. You must do better.
Aug 26
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